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The number of car showrooms in the Netherlands should probably halve years. According to Eric Branch, president of industry association BOVAG Dealers, is necessary because customers are increasingly looking online for a new car.
Now, there are still affiliated with BOVAG some 2,200 branches. That there will be a few years only in 1100. ,, The customer wants to communicate online. If you look at what you need to sell a car, is to halve the number of physical showrooms obvious. The margins are thin, so there does not need too much to happen before something is wrong, “said Branch Friday in an interview with BNR.
Bovag encourages the supporters to respond to the changing consumer. ,, We have to communicate differently and purchases, products and private leasing and car sharing. You should cost out of the supply chain and that can only happen if you reduce the number of physical showrooms. ”
Together, the car dealerships last year have earned a penny, says Branch. Sales of new cars in the Netherlands fell by nearly 7 percent to 387 835 units. 2014 was thus the second worst sales year since 1969. The industry leader does not expect to halve the number of showrooms have to make a big job losses. Also for car sales via the Internet is personnel. There will be a lot according to Branch employees must be retrained.
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