Apple has temporarily closed the shops in Russia because of the “extreme” volatility of the Russian ruble. This was reported Bloomberg.
The coin is Tuesday again continued its freefall. In December, the ruble almost 30% of lost value against the dollar, the majority of which in the last two days.
A spokesman for Apple prices in the shops in Russia are currently under investigation. Until then it is not possible to make online purchases. For example, unlike the Netherlands, Apple has no stores in Russia.
Apple has already taken several steps to the impact of falling rubles to absorb. So elevated the group last month the price of the iPhone 6 (16 GB) in Russia by 25% to 39,990 rubles. This is the current price € 520. In the Netherlands, this phone costs almost € 700.
The Russian sales makes only a small part of the total sales of the latest phones Apple. Yet it is a fast-growing market: last year the group sold twice as many phones. In total, there were 1.57 million phones over the counter in Russia. This resulted in $ 1 bln on, reports Bloomberg, based on figures from research firm IDC.
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