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Shop Amazon is working on software that ads can be delivered to other internet sites.
That the company would like the fight tethering with Google, reported the American newspaper The Wall Street Journal this weekend according to insiders.
Amazon would initially plan on its own sites which are now supplied by Google to replace the ads.
Then it would go according to the sources that supply other companies can effectively address the nearly 250 million customers of the store ads. A preliminary version of the advertising platform, Amazon Sponsored Links was baptized, this year would be made available. Later
Amazon wants to move toward Google
Currently, Google and Microsoft to play a dominant role in the market for internet advertising
., the service that Amazon wants to offer it seems, according to the insiders on the technology that Google uses to place in search matching ads. Google has increased its revenues from advertising in recent years to increase to about 50 billion dollars (about 38 billion) per year and expects Amazon to its major customers.
The Google ads are particularly profitable. The Internet giant took out according to market experts in the first half of this year more profit from its ads than Amazon has realized. Throughout its 20-year history
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