The food industry wants to kinderhelden of packaging of unhealthy products. According to The Telegraph, the producers after the social pressure to change course.
In products for children under 7 years of age may not idols of children more. Snacks for children between the ages of 7 and 13 years of age should not be more products with a lot of sugar or salt in it. This includes K3-articles, Neighbor and Neighbor, biscuits and Frozen desserts.
Many kids love these products, especially because their hero or heroine in it.
According to the Federation of the Dutch Food Industry (FNLI) disappear kinderhelden only of packaging of unhealthy products. “As for tomatoes, we will of course not stop,” says the organization in the newspaper.
The FNLI look at whether the decision easy to bypass, by, for example, products in foreign countries to manufacture. “There must be a level playing field.”
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