The companies would strengthen each other, inter alia, in the United States. Both Delhaize and Ahold operates on the east coast of the country, but they have only a few states overlap.
In addition, Delhaize, Ahold could help to become market leader in Belgium. Especially in the field of online sales Belgians could learn from the Dutch, as you can read in the reports
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Profit
According to analysts Rabobank of the companies would benefit more from each other’s procurement policy and, in the right way of working together, are best brought up in the supers.
while the bank talks of a potential cost savings of 1 billion euros, mainly by cutting overhead and savings in procurement. Analysts at ING with an estimated cost of 375 to 500 million euro slightly more cautious in their predictions.
It is not the first time that Delhaize and Ahold together around the table. In 2006, the companies said to be in substantive negotiations on a merger. The much larger Ahold could then not find in a merger in which the companies would have an equal share in the merged company.
Merger of equals
The Belgian investment bank KBC underlined in a report the timing of a possible merger is better now than then. Improved inter alia, the profitability of both companies since. However, the Belgian banking wondered whether a so-called merger of equals even now by the smaller Delhaize is required
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