Dutch eat more often outside the door – Financieele Dagblad (Registration)

Dutch eat more often outside the door – Financieele Dagblad (Registration)

Eating outdoors is after years of revenue declines on the rise and home delivery overtime. For supermarkets break precisely at difficult times. This picture emerges from the figures for 2014 published by the Institute FoodService Monday at the start of the Horecava fair.

HH

Food delivered to the door is growing rapidly and will continue to grow according to the institute. Altogether, sales in that market already € 1 billion in size. Besides the pizza delivery and the table-cover is the snack bar, partly forced by open longer lasting supermarkets, large-scale chips and snacks will deliver.

Revenue increases catering

There are stormy growers come to like Hello Fresh, Beebox and other delivery services for fresh meal components. Supermarkets and other food stores deliver recently almost all internet orders at home. Existing eetkoeriers as Domino’s Pizza of Spare Rib Express see their sales increase.

Consumers also eat more often outside the door. After five years of significant revenue declines hospitality grew last year. Company canteens, cafeterias, shawarma and, most stations saw their food sales are declining, but as a whole, turnover in the classic hospitality by 1% to € 8.8 billion

Eten outside the door cheaper

That is partly because outside the door food is cheaper. The menus in the Dutch hospitality were long the most expensive in Western Europe. “Now you can find all fine three-course menus for around € 18,” says director Jan-Willem Grievink of FoodService Institute. “That was four years ago, almost unthinkable.”

The total market for outdoor consumption will finally start to rise, expected Grievink. This follows Netherlands other Western European countries where this trend in 2014 was already visible. Consumers here stranded as Dutch supermarkets, according to the Foodservice Institute are the cheapest in Western Europe.

Golden years supermarkets past

Beebox

The party is over for supermarkets. They have become rich while sleeping, according Grievink. In six years of crisis, they moved € 3.6 billion turnover away from restaurants, catering and specialty shops. Meanwhile, food service companies innovated and have become relatively cheaper. There are supermarkets in the coming years suffer from.

The growth of supermarkets in 2014 was approximately 1% is the lowest in decades. This growth is mainly due to the stores Lidl, Jumbo and Plus. The classic supermarket is struggling, while customers seem to fall for new store concepts, such as the Market Hall in Rotterdam, the Food Hall in Amsterdam and the Food Markets of Jumbo.