Saturday, January 7, 2017

‘Free advertising’ Adidas put internet on stilts – Telegraaf.nl

    The movie Break Free is by the German media described as a 'grand cinema ‘ experience on tiny scale'. American advertising experts already speak about one of the best commercials ever from Adidas.

    The story in a minute and a half being told is simple but touching. An elderly man in a nursing home lives, finds his old running shoes. He wants to go back to running, but by the nurses. In the secret care of his fellow residents that he can escape the nursing care and the nature in can to run.

    According to Merher he has the film offered to Adidas, but was the manufacturer of sports gear, nothing. Then Merher it on YouTube, where it is now millions of times it is viewed. Adidas still has not responded.

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