Saturday, 15. October 2016 – 11:05 Update: 16-10-2016 10:09
A system in the jungle of labels and logos, demonstrates that there are 11 topkeurmerken for sustainability. All results are from today on www.keurmerkenwijzer.nl. The 11 topkeurmerken adhere to the most stringent requirements on sustainability, transparency and control.
These are the winners under the sustainable labels on food (in alphabetical order): ASC, a Better Life quality mark (2) and (3-star), Demeter, EKO, European certification for organic farming, Fairtrade, Ecolabel, MSC, Rainforest Alliance, RSPO Certified Sustainable Palm Oil and UTZ
in Addition, to achieve also a German label (Naturland organic fish) and a Swedish label (KRAV), which are also in Dutch shops can find the highest score.
Plume for labels and company logos
Actually earn all duurzaamheidskeurmerken and logo’s of a feather because they are on one or more themes to additional sustainability requirements, above what is required by law. It is according to the Environment alone is not useful to a new image, logo, or label to develop. Because of this, a whopping 90 duurzaamheidskeurmerken and logos arise on food products. The voorlichtingsorganisatie calls for cooperation. Ingrid Aaldijk, project manager approvals at the Environment: "It would be nice when companies and organisations work together more often and is more likely to connect at the top of the labels, before they a new logo creation. A high level of awareness of the topkeurmerken is of crucial importance. That could result in less marks and logos and more clarity in the supermarket".
Impact planning duurzaamheidskeurmerken
during the ordeningsproces carried various labels and company logos improvements: "Duurzaamheidsstandaarden are sometimes enhanced with new requirements, or voluntary measures are made mandatory. Keurmerkeigenaren also have the information on their web site improved so that it is easier to find and better to understand. That is profit, because then everyone is clear where the label is about. We hope that consumers easier to find the way in the forest of labels and logos and therefore the confidence back.” The voorlichtingsorganisatie expected that a biennial system ensures that labels themselves continuously further develop and raise the bar always a little higher. Therefore, the duurzaamheidsimpact of labels continue to grow.
Secretary of state, Martijn van Dam (Economic Affairs) has to work with the Alliance for the Sustainability of Food on the Environment asked for an order of labels to arrive. The ministry has the Environment afterwards, with a grant supported, so this initiative could be realized.
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