Sunday, August 14, 2016

Privacy Watchdog KPN and XS4ALL tap the fingers to TV ratings research – NU.nl

They asked permission from customer ratings in the television viewing habits to include market research, while those data were traceable to the customers.

Both KPN and XS4ALL now have their systems and the information updated in their privacy statements.

The supervisor came during research behind both companies did not provide clear information about the data they gathered on the viewing habits of their customers.

it was also found that the viewing figures that were provided to other parties were not completely anonymous, since KPN still had the original personal data in their own systems. This should not, according to the regulator

By:. ANP

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