A shop of Douwe Egberts in The Hague. The coffee company announced today that they are all its own shops and cafes comes close. Photo ANP / Lex van Lieshout
Douwe Egberts (DE) stops itself exploitation of gift shops and coffee shops. That made the coffee and tea company today, reports Novum. When the twelve DE shops and two cafés THE closure is not yet known.
It is still unclear how many people lose their jobs, the staff has been promised a clarification before the end of the year. Customers with saved DE points can from next year go to the four hundred branches Blokker.
Future savings in no danger
Blokker and DE have agreed that the store now on the purchase, distribution and marketing do for the present range of the coffee roaster. According to DE it allows “the future of the savings secured.” The value points on the packaging coffee and tea in existence since the twenties of the last century. It is the oldest, still active savings of its kind in the Netherlands.
In speaking with our franchisees
Douwe Egberts in addition to its own stores also twelve establishments owned by franchisees . A spokesman has announced that the company’s future is in talks with them about “how the collaboration will look like in the future.”
Merger with Mondelez
In May this year, Douwe Egberts merged with the koffietak of the American food company Mondelez. They want to be the largest coffee company in the world. Since then goes under the name DE Jacobs Douwe Egberts. The company wants to focus on the production of coffee and tea. Purely Its own store network does not fit there at
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- Management / Management
- Staff & amp;. Organization
- Read more about:
- Job loss
- Douwe Egberts
- franchisees
- closing
- savings
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